Who watches it?

Big Brother is not the highest rated programme. If I was to compare Big Brother with a soap it would be misleading, as soaps are aired in the evening where as Big Brother is aired much later giving it a smaller audience.















The audience builds thorough around eviction time.
Jade Goody eviction - 19th January had high levels of views.

The hardest audience type to get watching television is younger people. They have other things to do in life. BUT Big Brother is good at attracting a young audience.

Audience group	% of total
8-16	11.5
16-34	49.3
35-54	29.2
55+	10.0
Male	42.4
Female	57.7

The people who watch reality TV shows, when asked to comment on reality TV assume that it should have "non actors and no script". BUT they don't know there watching something that has een made by producers to make television entertaining.